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August 25, 2011
The Impact Of Google+ On SEO
By Byron Mulcaster
Although you can only join by invitation at this point, you've no doubt heard of Google+, Google's latest attempt to join (or, in time perhaps, completely overtake?) Facebook and Twitter as a must have social networking tool. In the months before Google+ was launched, Google also began implementing the "+1" button as a usable option for users to signify that they enjoy a particular site or page in an attempt to gather as much raw data as possible about the popularity and social value of sites and content before Google+ was rolled out for the masses. Preceding the Google+ and +1 button was the introduction of real time search, which was able to incorporate search results from Twitter, blogs and Facebook. Google, it would appear, is realizing the immense value of social media and the impact of social media on web search.

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